Project: Red Bull Stratos – Mission to the Edge of Space
Client: Red Bull Media House (2008 – 2010) Red Bull Australia (2012)
Production: Red Bull Media House
Communications: TVC (Global Broadcast), Magnum PR (Australia)
Broadcaster: Seven Network + global media outlets
Five years in the making, Red Bull Stratos is the most ambitious brand created project ever undertaken. Christie spent three years working as part of the global communications team (London/LA) heading up broadcast news content production and syndication worldwide (working with excellent providers such as TVC).
In 2012, jumpshot was engaged by Red Bull Australia to work as an integrated member of the Red Bull Communications team, and project manage the communications and broadcast output for Red Bull Stratos in Australia.
jumpshot successfully negotiated a landmark news partnership with the Seven Network to broadcast LIVE the mission, via a Red Bull Media House produced live feed.